A Las Vegas real estate firm is backing one of drag racing’s rising names as the NHRA Countdown heads toward a key playoff race.
Waldeck Real Estate Group has signed on as the new primary sponsor for NHRA rookie Spencer Hyde, giving the Las Vegas company a national motorsports platform at a pivotal moment in the playoff season, according to Yahoo Sports. The announcement came in advance of the penultimate race in the NHRA Countdown.
Hyde, who is being named the 2025 Rookie of the Year in the source, now carries Waldeck’s branding as the series tightens toward its final stretch. For a local business, the sponsorship is a straightforward but high-visibility play: put the company name on a car in front of a national racing audience.
The deal also underscores how Las Vegas businesses keep showing up in the region’s sports ecosystem, not just through home teams and arenas but in motorsports as well. In a city that markets itself on spectacle, drag racing remains a natural fit.
Details & Information: The sponsorship announcement was reported by Yahoo Sports. The source did not include a race date, venue, or additional contact information.